We believe you deserve to know exactly what you're buying. These icons are your cheat sheet to our product sustainability efforts! You'll find them on our product pages to highlight the different ways we're making conscious choices – from the organic cotton we love to the ethical factories we partner with. Consider them little stamps of approval for a feel-good purchase, inside and out.

Made to order production

In a world of fast fashion and overflowing landfills, we're doing things differently. Our made-to-order model ensures each piece is created with intention, minimizing waste and maximizing your style. Choose well, wear it longer and tread lighter on the planet.

OEKO-TEX® Standard 100 Certifed

We believe in using materials that are safe for both you and the planet. That's why we prioritize OEKO-TEX® STANDARD 100 certified materials whenever possible. Look for this label on our product pages to guarantee they've been tested for harmful substances and meet the highest standards for your well-being.

Button label

Worldwide Responsible Accredited Production

We're committed to ethical production that prioritizes people and the planet. That's why all of our partners are WRAP certified. This means they've met strict standards for safe, lawful, humane, and ethical manufacturing practices, ensuring fair wages and safe working conditions for all employees. Feel good about the clothes you wear, knowing they were made with respect.

GLOBAL ORGANIC TEXTILE STANDARDS

We believe in the power of organic materials and ethical production. When you see this icon, it means the product is made with GOTS certified organic fibers. This globally recognized certification ensures the highest standards for environmental and social responsibility throughout the supply chain, from farm to finished garment.

ETHICAL MANUFACTURING

This hoodie isn't just comfortable, it's consciously made. No sweatshops here! The mills used are Fairtrade certified through FLOcert and SA800, organizations dedicated to ensuring fair wages and safe working conditions for all employees. Feel good about what you wear, inside and out.



WINDMILL POWERED PRODUCTION

We believe in a cleaner, greener future for fashion. When you see this icon, it means the product was made in factories powered by Suzlon 1250 wind turbines, leading the way in environmentally conscious production. This commitment to clean energy reduces  carbon footprint and contributes to a healthier planet.





Custom Organic Cotton

This product is made with custom-milled organic cotton produced in a factory under strict organic compliance. This means the incredibly soft and durable fleece is made without any toxic dyes, chemical fertilizers, or pesticides—gentle on your skin and the planet.

AMERICAN GROWN SUPIMA COTTON

We believe in quality you can trust. When you see this icon, it means the product is made with authentic SUPIMA® cotton, a superior fiber grown exclusively in the USA. Renowned for its exceptional softness, durability, and lasting quality, SUPIMA® cotton represents the top 3% of cotton grown in the world. It's a guarantee of premium comfort and a commitment to supporting American farmers.

Extra Long Staple Cotton

We believe in preserving the natural qualities of a fabrics fibers. When you see this icon, it means the product is made with Extra-Long Staple cotton, carefully ginned on specialized roller gins to gently separate the fibers without damage. This process results in a softer, more durable fabric that you'll love to wear.

USA STRONG

We believe in supporting American jobs and strengthening local economies. When you see this icon, it means this product was proudly made in the USA! We're especially excited to share that many of our items are finished and ship from Texas. This commitment to domestic manufacturing helps create jobs and contributes to a more sustainable and resilient supply chain.

Blue Sign Approved

When you see this icon, it means the product was made using bluesign® approved dyes and chemicals in a factory with a robust water reclamation system. This helps minimize water pollution and ensures that harmful chemicals don't end up in our natural water systems.

PIGMENT PURE

We believe in colorful clothing that doesn't cost the earth. When you see this icon, it means the product was dyed using a Pigment Pure™ process, which uses approximately 3 times less water, 40% less process time, and requires zero salt compared to conventional methods. This eco-friendly approach helps reduce environmental impact while still delivering vibrant, long-lasting colors.

US Cotton Trust Protocol

When you see this icon, it means this garment is made with sustainably-grown U.S. cotton that's kind to the planet.

The U.S. Cotton Trust Protocol helps protect our environment by supporting farmers who are committed to using less water and fewer chemicals. It also ensures responsible land use and helps care for the soil, so we can continue to grow high-quality cotton for generations to come.